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Adam's Blog
Fairly random thoughts on cycling, tech, marketing, and other things such as ravioli, the weather, or even shrubberies.
Posted By Adam Edgerton on September 13th, 2009

Yesterday marked my long ride ever, coming in at approximately 139 miles as a part of the Rapha Gentlemen’s Race. We headed out to the beach (Lincoln City) on Friday evening and stayed in a suite at the Inn at Spanish Head thanks to team president Jim who served as sugar daddy for the evening.  [...]

 

Archive for August, 2008

Midwest Mountains

Posted By Adam Edgerton on August 20th, 2008

Today I got started by searching for some breakfast. After finding Wendys closed, I used the magic powers of iPhone to search for food near the hotel, and managed to find a cafeteria in a nearby office building. On the way there I got a decent view of downtown, but this is as close as we came to downtown Minneapolis.

photo%2810%29 Midwest Mountains

With a shorter drive today, we had a relaxing 6 hour trip, during which we saw numerous cheese shops, lots of road construction, and a Midwest ski slope built into the side of a very small hill. I also finished the book I’ve been reading. Next up is Baldacci.

photo%2811%29 Midwest Mountains

After getting in to the western part of Milwaukee, I was going to go for a bike ride before realizing I had no CO2 cartridges and would be in trouble if I flatted on the road. I headed over to REI, and I plan to ride in the morning instead. It was Lyndsay’s birthday a few days ago, and to celebrate a bit we went for dinner at a really tasty Italian place. I had a draft root beer, a spinach and gorgonzola cheese salad, and stromboli. The resteraunt was perched on what I suppose could be described as a hill, at least in the midwest. We had a nice view of the sunset.

photo%2812%29 Midwest Mountains

Tomorrow we’ll be heading into downtown Chicago and doing set-up for the Accentrue Chicago Triathlon, this weekend’s event. It will be really nice to be staying at the Chicago Hilton right downtown, which also happens to be the same place the expo is at – even more convenient. We’re considering checking out the Weber Grill (the resteraunt of the famous home grill line), and I’ll definitely be finding more deep dish pizza again this weekend.

Last of the long days for now

Posted By Adam Edgerton on August 19th, 2008

Today we drove the 525 miles from Dickinson, ND to Minneapolis, MN. I spent much of the time in the truck reading when I wasn’t driving. I’ve read about 400 pages of a Clive Cussler novel the last two days, and I’m hooked. The goal is to finish tomorrow. Coming into Minneapolis, we passed an exit for Edgerton street. That sighting can be added to the Edgerton Highway in Alaska and Edgerton the town in Ohio.

Tonight I took a truck and drove over to Outback Steakhouse to meet up with my grandma who I hadn’t seen in several years. We spent much of the time catching up on life, talking about my job, and discussing politics. Her quote of the night had to have been “He’s (McCain) older than I am, and I’m way too old to be president.” And in my opinion, she’s young for her age.

It was interesting driving on I-35 to our hotel being reminded of the bridge collapse in fairly recent history. It was the I-35 bridge that collapsed, and the interstate is closed a little ways past our hotel.

Tomorrow we have an easier day of driving to get to Milwaukee. The end of the road is in sight (though not literally, and only for this week).

A new state for the books

Posted By Adam Edgerton on August 18th, 2008

Today we drove 660 miles. Much of the drive was fairly boring with not a whole lot to look at, but there were some hay bales, a bunch of sign series that had messages on them, and several mountain passes.

photo%285%29 A new state for the books

Montana is a big state, and the bugs also seem to be proportionally bigger. The increasingly larger pinging noises of bugs culminated with a large bird of some sort (perhaps a grouse?) slamming into the front of the truck and scaring Nate and I. We’re glad it didn’t hit the windshield, because we likely would have needed a windshield replacement.

photo%286%29 A new state for the books

We were far too excited to find diesel under $4 per gallon for the first time since I joined the tour. We’ve paid as high as $5.50, so perhaps prices are going down, or perhaps the northern part of the country just has cheaper prices, or most likely some of both.

photo%287%29 A new state for the books

Towards the end of the drive, we came upon a section where the scenery reminded me a lot of the painted hills area in South Dakota. We also chased a large orange moon sitting just over the horizon.

photo%288%29 A new state for the books

The hotel we’re staying at in Dickinson, North Dakota is rather eccentric. The decor clashes quite wonderfully, and there’s this awkward mezzanine area styled like it’s outside, only it’s not. Our room window overlooks it, so we won’t be waking up to sunlight in the morning.

photo%289%29 A new state for the books

Headed back East

Posted By Adam Edgerton on August 17th, 2008

After today’s Danskin triathlon in the Seattle area (Molly finished well and enjoyed herself. We had a successful event and have now finished with the Danskin series for the year.), we headed East and will be on I-90 for the next several days. We just got to Missoula, Montana tonight and managed to push the truck 270 miles on a single tank of gas to get here. Tomorrow will be a long day of driving to get to Dickinson, North Dakota and the plan the following day is to end up in Minneapolis. We’re on our way to Chicago for our next event this upcoming weekend – The Accenture Chicago Triathlon. I’m tired. Time for some sleep.

The Team

Posted By Adam Edgerton on August 15th, 2008

I realized that more than a month into the trip, I’m using the names of my teammates without ever really explaining who they are. So, this is when I attempt to introduce my teammates in a biographical manner. The biographies will likely be based in the truth, but will also undoubtedly have many inaccuracies, inconsistencies, and probably some made-up stories and will be anything but a reliable account of who they actually are. That said,

NATE
photo The Team
Nate graduated from some university in Ohio last year with some sort of fancy schmancy masters degree in sports business. He’s the only surviving member of the original ’08 Crocs running tour marketing team (surviving the tour, that is). His parents own restaurants in Colorado and spoiled him with good food as a child, and as a result he likes to eat, and eat good food at that (which I can certainly deal with). He thinks that he can eat a lot, but there’s no doubt in my mind I can outdo him with relative ease.
Nate runs a lot. He’s currently training for one of the marathons coming up that our team will be working, and has his distance worked up to around 17 thousand miles. He also swims, bikes, apparently plays some tennis, and basically does whatever he wants and usually makes it look easy.
Nate has a girlfriend who we got to meet in Nashville briefly. She recently started a new job in Dallas, so he is constantly scheming about how to invent a teleporter between the hotel room closet and Texas.
Also, he never drinks water at a restaurant without lemon.
MOLLY
photo 1 The Team
I think I can get Molly accurate to some degree given our common path to this job. She graduated from the U of Oregon the same year I did (which would be this year if you’re keeping track). She has the same degree I do, and also the same marketing concentration. Throughout the course of the trip, we’ve found we share many friends and acquaintances, and yet we really only knew of each other at school through AMA’s work with her Hybrid.STAND project for KEEN footwear. It’s odd we never really ran into each other at school outside of that.
Anyway, Molly is from Park City as you’ve hopefully figured out from recent posts, and her family is pretty rad. In her free time when she’s not studying my eating habits or zoning out in the truck, she likes to read, exercise, and wander unfamiliar cities. She has a new scar on her wrist from a fierce fight with a trash bag full of shoes. You should see the trash bag.
She’ll be doing her first triathlon this weekend – the final Danskin women’s sprint triathlon of the year, and I have no doubt she’ll finish well. That is assuming we can get her a bike. Otherwise the plan is to have Marco give her a 12 mile piggy back ride. That could hurt her time a bit (and Marco’s pride, hand, and knees for that matter).
Go blow away the competition this weekend!
MARCO (POLO)
photo 3 The Team
I’m not sure who this guy is. He just showed up one day and started selling shoes. He seems to go to Mexico a lot and rumor has it he resides somewhere in Texas. He also works for some ad agency, and apparently he decided that they’re better than we are, because he’ll be leaving the tour after a few more events. He insists that it’s because of the stresses of school and work (not even including the travel for Crocs) that he’s leaving, but I think he just doesn’t like us (who would?).
Marco also has a random blog that usually confuses me. I see him in the hotel one minute and the next he’s posting pictures from Mexico. Body double? Identical twins? An evil twin?
STEPHEN
photo 4 The Team
Stephen is a trickster. He’ll tap you on the left shoulder when he’s on your right, and we think he might have wanted to stab someone once. He once threatened me with a spoon. He has his roots in Texas somewhere near Marco, and spent some of his recent years as a serious endurance mountain biker (12 and 24 hour races – he must utilize the same skills in conversation that he did while training for those long races).
He also seems to know everyone everywhere which can come in handy. He’s been on Tour with Crocs since last year and this year is the retail manager. We haul around the shoes. He sells them. Marco does too. He has a fiance/serious girlfriend that works for Southwest so he flies for free much of the time. As a result, he is always hopping around the country from event to event while we’re stuck with an overheating truck in the middle of the desert.
His personality should come with a warning label (something like “dry clean only”). But I enjoy him.
LYNDSAY (and Marco’s evil twin)
photo 5 The Team
Lyndsay was recently thrown overboard from another tour that capsized, and she washed ashore in Massachusetts at our last Danskin event. She decided to make the running tour home just recently, and as of now I still have a lot to figure out about her. She is from New Mexico and when to school in San Diego a few years back. She is infamous for once booking a cruise instead of a hotel for an off week on tour. She has a personality that will mesh well with the rest of the Q team.
As the picture clearly shows, Marco’s evil twin is trying to eat her soul, so I better get to know all the important details soon.
All in all, I wouldn’t want any other team with me on the road than the one I have.

Bellevue with a View

Posted By Adam Edgerton on August 14th, 2008
Last night included a tasty enchilada dinner followed by sewing screens to repair holes on their tent/trailer prior to the Hanson family camp this weekend.

photo Bellevue with a View

Some of my time the last few days included a view much like this:
photo 1 Bellevue with a View
Today we left Portland in the morning and Met up with a friend of Molly’s who also happens to be from Alaska.  We spent some time at Nordstrom Rack and then had lunch on Boat Street near the UW campus before heading to Bellevue to our hotel.
The hotel is definitely one of the nicer ones we’ve stayed at.  I knew this pretty early on with the Ferrari valet parked out front.
photo 2 Bellevue with a View
And then on the way to dinner we saw two more Ferraris out front.  I wouldn’t have guessed there were three Ferraris in Bellevue, much less parked in front of a single hotel.  Part of me wondered if the hotel might actually own the cars and park them out front to improve their image.  That would be some spendy marketing.
photo 3 Bellevue with a View
Tonight we’ve been in the hotel room watching the Olympics.  I’ve now seen 5 of Phelps’ 6 gold swims.  I’m currently falling asleep as we watch the women’s gymnastic individual finals.

Hanging Around

Posted By Adam Edgerton on August 13th, 2008
Yesterday, I went to replace the license plate light on the truck, only to find that the bulbs we bought weren’t the right size (of course).  I took a walk down to Fred Meyer and purchased the right size, and came back to install it on the truck.

photo Hanging Around

While I was working on the truck, I decided to measure the clearance on the truck and found that it’s lower than we previously thought, being approximately 12 feet tall including the satellite on top.  I also found that there appears to be a cover missing on the satellite and the circuit board is likely fried.  Not that we use it anyway – we’re just not allowed to take it off the top of the truck.
photo 1 Hanging Around
I saw an aunt and uncle from Umpqua area who were in town for the afternoon, and after dinner saw two more cousins (the sons of the aunt and uncle I’m staying with).  Afterwords, we settled in for the night and watched The Bucket List.
photo 2 Hanging Around
Having not had enough movies for one night, I went to meet up with Nick Cummings to see a midnight showing of Tropic Thunder.  It had ups and downs, but was funny over all.  Robert Downey Jr was particularly good in his role, as was Tom Cruise (he plays a fat, bald movie executive that dances around to Apple Bottom Jeans – almost respect him a little more for ridiculing himself).
photo 3 Hanging Around
Today I went and had DOT training this morning, with basically consisted of listening to fatality rates and a short driving test. (He also helped clarify some things I wasn’t sure of, so definitely helpful).  After the training, I went to pick up our new retail wall feet at the materials fabricator the company uses.  I knew I was in the right place when I found stacks of the cubes used for trying on shoes that we have a few of.
photo 4 Hanging Around
After picking up the retail feet and a conference call prior to this weekend’s event in Seattle, I headed over to the Nike employee store.  It’s a magical place overflowing with Nike shoes and sports equipment, all at half retail price or cheaper.  I got in thanks to the uncle I’m staying with who is an airsole engineer for the company.
photo 5 Hanging Around
I purchased a new pair of running shoes (my trail running shoes are really only good for trails), a running jacket for when the weather starts to cool down, dri-fit socks, and a pair of athletic shorts.  Plus I found some shorts that Molly had been looking for.
photo 6 Hanging Around
Tonight and tomorrow morning will be spent in the Portland area, and tomorrow we drive to Seattle and get back to weekly events and the hotel room lifestyle.  It’s been a nice break.

Yeah, definitely a business major.

Posted By Adam Edgerton on August 11th, 2008
Today Molly and I reunited briefly to drive to Portland, where I dropped her off downtown and headed over to Washington Square Mall.  I spent nearly an hour in Barnes and Noble, and came out with two books that are lengthy enough they should take some time to get through.
Afterwords, I decided to wander the mall for a while.  I bought a shirt at J.Crew and checked out some of the offerings in the mall.  I couldn’t help but repeatedly catch myself pondering marketing tactics, positioning, and the rationale behind mall/consumer culture in the U.S.  It’s interesting that my main form of entertainment at the mall has become pondering sales strategies of businesses.
This store would have been a dream come true as a kid.

photo Yeah, definitely a business major.

And of course I had to check out the Crocs kiosk.  They had very limited selection, but did have the turbo straps that have otherwise been hard to find.

photddo 1 Yeah, definitely a business major.

Following the mall, I headed over to Joey’s house to briefly challenge the queen of Boggle (Joey’s mom).  I am infamous in that household for being the only person to defeat her in head to head competition of word formation.  I managed to repeat the feat once today, but that was only once in 7 games.
I ended up at my aunt and uncle’s place where I’ll be staying for a couple days, and immediately scoped out a perfect relaxation spot where I will be doing some reading.
photo 4 Yeah, definitely a business major.
We had some dinner, set up their camper to air out for their trip to family camp this upcoming weekend, and settled in to watch the Olympics for a while.  I caught myself once again dissecting ads and thinking about what I thought impact and recall would be.  I’ve actually been really impressed by the quality of many of the ads during the Olympics so far this year.
photoaa 3 Yeah, definitely a business major.  
I’m settled down now in “the dungeon” where I will be sleeping (it’s just their basement).  The smell down here reminds me of family vacations staying here as a kid.

Toast

Posted By Adam Edgerton on August 10th, 2008

Today got off to a slow start, and I took the time to get my bike fully tuned up.

photo Toast

After Chris got back into town, Mike and I joined him for the Coburg Hills loop. The entire ride length ended up being over 85 miles, and Chris and Mike are both in good race shape, so I was hard-pressed to keep up. We did some tempo work pushing speeds between 25 and 30, and I managed to somehow hold the wheel in front of me. Felt really good considering the complete lack of race intensity I’ve had in the last several months. After the ride, my legs were toast.

photo%282%29 Toast

After the ride we regrouped and met up at Mike’s place for some BBQ chicken and grilled veggies (and beans, and salad, and sweet peas, and chips with salsa, and roasted garlic, and…). Here is Chris trying to figure out how to work the pepper grinder.

photo%283%29 Toast

And here’s Karey playing grill-master.

photo%284%29 Toast

After dinner I watched some Olympic gymnastics and swimming. The men’s 400 freestyle relay was absolutely insane, and when the announcer is screaming it’s hard not to get into it.

The last 24

Posted By Adam Edgerton on August 10th, 2008

I started off yesterday running some errards with my brother and putting the finishing touches on packing his car. “Packed” is a good way to put it. Somehow we managed to keep good views of all the mirrors.

photo%284%29 The last 24

My brother was actually rather excited about two days of doing nothing but driving his car. Note the smile and everything. From a text message this morning, it sounds like he’ll be at my parents’ place early this afternoon.

photo%285%29 The last 24

After he took off, I went over and checked in on all my stuff in storage. Kind of odd to have pretty much everything I own packed up and sitting in a corner.

photo%286%29 The last 24

While there, I picked up a tennis racket and built up one of my bikes to take with in the truck hopefully for the duration of the trip.

photo%287%29 The last 24

Later in the afternoon, I met up with Laura to do some clothes shopping. I found a couple polos at Old Navy and then ended up at Valley River Center looking at something like 5 different stores before finally finding a swimsuit. I kind of ended up with board shorts, but considering it’s all I could find, I’ll live. While in the mall, I stopped in Journeys and chatted with the employees there about their Crocs line for a while. We discussed the merits of the Soles United program (Crocs recycling) and found that they have the same difficulties making use of it that we do on the road. Everyone raves about the idea, but no one actually brings in shoes to be recycled.

photo%288%29 The last 24

I parked the truck for the night and hopped on my commuter bike. It felt good to cruise around Eugene again. For dinner, Mike and I hit up McMenamins on 19th and caught up on life in the past couple months. After that, we headed over to Rennies to play pool (we played 8-9 games and never even got challenged for the table. Slow night). We drank gin and tonics and watched Mr. Phelps win gold number 1. We also talked fencing for a while (the medal ceremony for the women’s sabre was on – the gold medal winner was incredibly annoying during the round). Somehow in that conversation we decided there should be a broadsword competition at the Olympics.

photo%289%29 The last 24

I ended up crashing on Mike’s couch, and he cooked pancakes this morning while we watched a cheesy infomercial for the LandRider autoshifting bike. Comes with a seat post shock absorber and everything. I’m sold.

photo%2810%29 The last 24

Today Chris, Mike and I are going to ride for approximately 4 hours, and then grab dinner and maybe catch a movie or something.